Our Mission

The mission of the Alameda Theater Conservancy is to be a vital presenter of Latino arts and culture, and to manage and program the Alameda Complex. In recognition of the role of the arts to unite people, the ATC aims to serve everyone in San Antonio and those who visit with programming that entertains, educates and inspires.

The Alameda Theater complex was completed in 1949 as a Mexican-American entertainment venue.  The theater featured performances by major artists from throughout the United States, Spain, Mexico and other Latin American countries.  In 1994, the City of San Antonio acquired the property. 

The City of San Antonio, in partnership with Bexar County, Texas Public Radio (TPR) and La Familia Cortez, has now created a conceptual plan to restore and reopen the Theater as a multi-media live performing arts and film center featuring the American Latino-Multicultural Story.  The project will also include the relocation of TPR’s headquarters to the newly constructed back area of the theater.  The construction of the total project will be phased and includes:

  • The Alameda Theater will be restored and reopened as a performing arts facility.
  • The Alameda Theater capacity goal is 1,000, with a tiered floor design that can accommodate theater seats and/or event tables and chairs. 
  • The Alameda Theater will include a thrust stage to create a more intimate setting for performances and events.
  • TPR would relocate their headquarters to the newly constructed backstage area and construct a new black box theater within the facility. 

Jorge Cortez of La Familia Cortez, a partner in the restoration of the Alameda Theater, presents the history of the theater to a group of community members who attended a film screening at the theater in spring 2017.

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